I am a visual minded and data enthused digital storyteller
With a bachelor’s degree in visual journalism, I’m trained in the science of image composition, comfortable page design, and the art of compelling storytelling. Those skills marry well with the analytic understandings and marketing knowledge I have gained throughout my graduate studies in a business environment. My motivations are driven by creative challenges, along with data driven insights when optimizing marketing message delivery.
Currently, I’m the Marketing Assistant at Hoffman Media. In this position I integrate new products and promotional material onto the company online stores, communicate product shipment schedules and inventory reports with the warehouse, manage inventory and promotion statues uploads, and boost book material.
Prior to be the Marketing Assistant, I was the Online Editor for four in-house brands at Hoffman Media. These brands included Bake from Scratch, The Cottage Journal, Classic Sewing Magazine, and The Ribbon In My Journal. I was responsible for managing the digital presence, assisting in maintaining the WordPress websites including SEO optimization, authoring branded e‐newsletters, and creating multi-platform social media campaigns.
One of my long time hobbies is photography. I picked it up in middle school when I started taking landscape images while traveling. This passion followed my through my college studies, where I majored in visual journalism. During that time I gained professional experience with photo shoots and the image selection process by working with four … Continue reading Photography:
Self Published Student Project: This link goes to my favorite design project to date. It was a semester long adventure into the process of magazine design. My mission was to create a magazine for young women who need amusing info on painless cooking. The coverage is witty with an open conversation about everyday life. I created … Continue reading Projects: